by Jasha | Nov 24, 2020 | All, How-to's
Google Analytics is one of the essential tools needed to run any digital marketing campaign. In this article, we will explain how you can provide Google Analytics access to you digital marketing agency. Sign-in to Google Analytics and follow these steps: Click on the...
by Jasha | Oct 28, 2020 | How-to's
Signing-up for a Google Account using your work email address enables you to take advantage of free Google applications that are useful to your business. Having a Google account is especially important in managing your company’s online presence across Google platforms...
by Jasha | Oct 15, 2020 | All, Strategy
Whenever I am discussing a campaign with a new lead, questions about benchmarks always arise. While there is no denying that marketing benchmarks certainly help define expectations, they should not be used as the primary means to measure the success of a campaign....
